MINROM CEO Oscar van Antwerpen started this initiative after witnessing first-hand the profound impact of a single act of kindness. From humble beginnings, Be The Good has evolved into a dedicated team with the vision to bring transformation to communities and children in the Karoo region of South Africa.
MINROM has partnered with local South African artists in a 12-month Mining Narrative Art Initiative that honours the lives of women, children and men in the mining community.
This initiative seeks to support local artists and empower children in need.
We believe that art has the ability to transcend boundaries and ignite meaningful change
All of the art pieces will be auctioned during an exclusive event in February 2026. All proceeds will go to children in need and early childhood development (ECD) programmes. Each of the 12 collection pieces was featured for a month in Skyways (Airlink’s magazine), our African inflight partner, from September 2023 until August 2024.
The featured art works will be available for sale from November 2025 up until February 2026. The auction will however still take place at the prestigious WiMSA event during the African Mining Indaba in Cape Town.
View all 12 art pieces, learn more about the initiative and our local artists and stay tuned for the auction date at www.minrom.com.
Artists
