A heritage of quality

French fashion designer Yves Saint Laurent is widely regarded as one of the greatest names in fashion history. His work has won him many prestigious accolades all over the world. In 1983, Saint Laurent became the first living fashion designer to be honoured by the Metropolitan Museum of Art with a solo exhibition. In 2001, he was awarded the rank of Commander of the Légion d’Honneur by French president Jacques Chirac. Saint Laurent retired in 2002 and lived out the rest of his life at his homes in Normandy and Morocco with his pet French Bulldog Moujik until his death in 2008.

An innovator and a trendsetter, his House of YSL brand has become synonymous with luxury fashion items. Today, it is considered to be one of the world’s most prominent fashion houses and is known for its modern and iconic pieces, such as its tuxedo jackets for women. House of YSL markets a broad range of women’s and men’s ready-to-wear products, leather goods, shoes and jewellery. In 1964, Y signalled the entry of Yves Saint Laurent into the world of perfumes. The brand’s first couture elixir, the icon initially resembled two open arms raised to the sky. It was of a universe in which each creation is an extension of a unique way of seeing things.

Now, to celebrate 50 years of beauty, YSL has created a stunning retrospective in Hyde Park Corner. Based on the Parisian YSL boutique look, it showcases the heritage of the brand’s beauty products in an art exhibition format. Throughout the month of November, you can interact and get expert information on YSL’s perfume, skin care and cosmetic products.

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